About Aadhar

Working philosophy

I started as a Java engineer at EdgeVerve in 2009, building text-analytics tooling for some of the largest retailers in the world. I moved into product in 2017 and haven't looked back, though the engineering years still pay for themselves every time I have to argue with a staff engineer about what is actually feasible.

I work where products touch money, identity, or risk: device financing, KYC, fraud, and customer data. Mistakes are expensive and often slow to surface, so I care more about measurement than demos.

For the past three years, I have shipped generative AI to large consumer bases: an agent co-pilot for a 300M-subscriber telco, LLM search on Galaxy phones, and semi-autonomous marketing agents on a $1B+ financing platform. The model is rarely the constraint. The evaluation loop is.

The through-line is that I like problems where the feedback is slow and expensive, because that is where measurement earns its keep and where most teams quietly guess instead.

Career

Samsung ResearchSenior Product Manager Feb 2024 – Jul 2026

Led the Samsung Finance+ platform tribe — 20 engineers, 3 data scientists, 2 UX — and Samsung's AI search & discovery work across Gallery and Health.

Galaxy search work · Multi-financier platform work

Airtel IndiaSenior Product Manager Jan 2022 – Dec 2023

Led the Customer Service Tribe (10 engineers, 2 data scientists, 2 UX) across 300M+ subscribers.

Support work
BrevoLead Product Manager Jan 2021 – Nov 2021

Promoted inside 14 months. Built the CDP tribe: 3 squads, 3 PM reports, 25 engineers.

CDP work
BrevoProduct Manager Nov 2019 – Dec 2020

Identified the customer-data-platform opportunity and pitched it from scratch.

CDP work
Swym CorporationProduct Manager — first PM Sep 2018 – Oct 2019

Grew the merchant base 60% to 6K merchants and $500K ARR.

KnowlaritySenior Product Manager Sep 2017 – Jul 2018

Cloud telephony, now Gupshup. Lifted call volume 20% to 2.4M/day.

Product Sales · Account Management · Product Engineer: Started as a Java engineer at EdgeVerve (then Infosys), 2009–12. MBA at SIBM Pune, 2012–14.

Toolkit

Generative AI

  • AI evals & benchmarking (LLM-as-judge)
  • Agent harnesses — MCP, skills, planning loops
  • RAG systems
  • Guardrails, error recovery, regression monitoring
  • A/B testing for model-driven features
  • Prompt & context engineering
  • Python · ML clustering

Identity & risk

  • Identity resolution & KYC
  • Fraud detection & risk scoring
  • Data governance & GDPR
  • Retention tiering & PII classification

Product leadership

  • Vision & roadmap
  • P&L ownership
  • Executive stakeholder management
  • Hiring and managing PMs (3 direct reports)
  • Tribes of up to 25 engineers

Craft

  • SQL · BigQuery
  • Mixpanel · Amplitude · PostHog
  • Braintrust
  • Figma · Linear · Miro
  • Claude Code · Cursor · Lovable · Replit · n8n

Practical details

Looking for
Staff / Principal PM — AI-native product or platform
Location
Amsterdam or Berlin first; open to London and Dublin
Start date
Immediately — no notice period
Work authorisation
Indian national; needs sponsorship (Dutch HSM permit / German EU Blue Card)
Time zone
IST (UTC+5:30), relocating
Certifications
GenAI Product Strategy & Product Strategy (Reforge) · Certified Scrum Master
Education
MBA, SIBM Pune · B.Tech Computer Science, JIIT Noida

Get in touch

For a role, a case walkthrough, or a useful comparison of notes.

Email Aadhar